Marketing and Communications
The Cancer Center Marketing and Communications Team works with all units of the Cancer Center and with our partners throughout UIC and its academic health enterprise, UI Health, to collaborate on the development of clear, accurate and audience-focused communications that support the Cancer Center's mission.
We provide communications strategy, content development, digital communications, web support, graphic design, media relations, news coverage, event promotion, and brand guidance.
Our Team
Deanna Bellandi, MPH
Director of Marketing and Communications
Provides leadership for Cancer Center marketing and communications strategy, editorial direction, media relations and institutional communications.
Contact: dbella3@uic.edu
Courtney Colvin
Assistant Director of Marketing and Communications
Leads digital communications, web content, graphic design, accessibility, and production standards, and supports communications strategy and project development.
Contact: ccolvin@uic.edu
Pier Rogers
Marketing Associate
Supports event communications, marketing projects, digital communications, social media, web content, and promotional items.
Contact: pjrogers@uic.edu
Working With Us
Tell us what you'd like to accomplish, and we will help figure out the rest.
Tell us about your project, who you're trying to reach, what you want them to know or do, and any important deadlines or requirements. We will discuss the options for communications products: flyer, email, webpage, social media post, or others options.
You provide the subject matter expertise.
Help us understand your project, audience, goals, and provide the information we will need to communicate accurately.
Together, we develop the communications approach.
We will ask questions, help you organize the information, identify communication gaps and other needs, and recommend the appropriate channels and deliverables.
We apply communications standards.
Our team is responsible for the communications strategy, editorial structure, branding, accessibility, and the appropriate adaptation of content for each channel.
Brand Standards and Style Guides
Consistent branding and communications help audiences recognize and trust the Cancer Center, and its partners UIC and UI Health.
Cancer Center communications follow Cancer Center and UI Health standards. Guidance is also provided from the UIC Office of Strategic Marketing and Communications (SMC). These standards help ensure our communications are consistent, accessible, and aligned with the university and health system.
Logos
Event Communications
Planning an event? Start by sharing your event information with us, including the intended audience and goals.
We'll work with you to develop the content, recommend the appropriate communications channels, and guide the project through production, review, and promotion.
Our Event Communications resources explain what information we need, how the process works, when an event is ready for production, and your role in reviewing and approving event materials.
[Button: View Event Communications Guidelines]
Additional Marketing and Communications Resources
Our team supports a range of communications needs across the Cancer Center. Additional resources and guidance will continue to be added to this Hub.
Promotional Items and Giveaways
Planning branded promotional items or giveaways? Contact us before selecting products or placing an order so we can help ensure they meet Cancer Center and UI Health brand standards and items are appropriate.
Media Relations and Coverage
Contact Marketing and Communications if you receive media inquiries or interview requests, or if you are seeking media coverage. We help coordinate all such requests in partnership with the SMC team at UIC.
Marketing and Communications Projects
Promoting a program, initiative, resource, or opportunity? Tell us what you're trying to accomplish and who you're trying to reach. We'll help determine the appropriate communications approach.
Projects may include, but are not limited to, campaigns, brochures, one-pagers, reports, presentations, recruitment materials, infographics, photos, video, and other communications deliverables. These projects may involve Cancer Center Marketing and Communications or our partners at UI Health and UIC, or outside vendors.
Web Requests
Contact us if you need new Cancer Center website content, updates to existing pages, corrections, forms, and other web needs. We'll help determine the appropriate content, structure, and next steps.
Digital Communications
Our team manages and supports communications across Cancer Center digital channels, including email, newsletters, social media, and digital signage in the Cancer Clinic. We'll help determine which channels are appropriate for your audience and communications goals.
Ready to get started?
Submit a request or email cancernews@uic.edu
